Don’t Let The Post-Holiday Season Affect Your Sales Game

Office SpaceA recent article, 5 Tips to Drive Sales After the Holidays by US Small Business Administration says that holidays are the best times to have great sales, but what about if those seasons are over?

Here are some tips to catch your sales even after the holidays.

Offer a post holiday sale
Shoppers go for sales all year round; It’s a great way to make new clients and shoppers will use the sales to put away the gifts for another occasion.

Increase repeat engagement
Form an automated follow-up email that ‘checks in’ with the customer to ensure they are satisfied with the product or service. This is an opportunity to develop loyalty with that customer.

Reassess your holiday give back programs
Identify what your customers care about. For instance, if you sell to Millennials from coworking office space , ensure you speak ‘their’ language. What inspires Millennials is a desire to affect their cause through your business with their friends and colleagues.

Retarget your market
Retargeted ads led to a 1046% rise in branded search and a 726% boost in site visitation after four weeks of retargeted ad exposure according to a study. Give Facebook’s FBX or Twitter’s Tailored Audience exchange a try.

Learn more about your customers
Use the down time to learn more about your customers through social media.

  • Use Google trends to understand the interests of consumers.
  • Check your Facebook Insights for which posts get the best engagement.
  • Check out the most popular hashtags used by your followers on Twitter.
  • Use analytical tools to track your customers’ behavior.

Conclusion
Following these tips will help your company sell substantially even after the holiday season. As a thriving business you need to get a better place for your team.  YourOffice has come alongside hundreds of business looking for everything from staffed flexible offices to agile office space. We know your business is unique, and your office space shouldn’t be any different. Let us match the perfect space or service to fit your business needs.

We hope this article has shed hope for your post-holiday selling.  Feel free to share your comments below.  You can also visit us on Facebook and Twitter.

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